Surfrider

Recently, we shared the news that our three new Sun Care products have arrived and are ready for outdoor action. As an organization, we are “all in” when it comes to developing skincare products as safe for the environment as they are for you—and your family—and this commitment extends to our sunscreens as well.

Unfortunately, many sunscreens on the market contain chemical ingredients, including Oxybenzone, Octinoxate, Butylparaben, Retinyl Palmitate, and 4-methylbenzylidene camphor, that combine with dormant viruses in coral reefs causing bleaching. Irreversible and sometimes fatal, bleaching inhibits the growth of new coral, which close to one million species depend on to survive.

MyChelle was one of the first skin care manufacturers to acknowledge this environmental threat and rejects using any marine-toxic ingredients in product formulations. With the introduction of the new Sun Care products, the company is taking its commitment to ingredient transparency and eco-friendly practices a step further by donating 1% of proceeds from its reef-safe Sun Protection and Care products to the Surfrider Foundation, dedicated to the protection and enjoyment of the world’s oceans, waves, and beaches.

By choosing MyChelle to protect your skin from the damaging effects of the sun, you, too, can help further the Surfrider Foundation vision:

‘To keep our beaches open to everyone, promote smart coastal development that avoids coastal impacts, protect ocean and coastal places before they are threatened, ensure the water is clean to surf and swim and the beaches are free of chemical pollutants and plastic litter.’

MyChelle Sun Care products include:

New! Sun Shield Clear Spray SPF 30 – This 100% Zinc Oxide-based continuous spray provides even coverage for up to 80 minutes of water-resistant, broad-spectrum protection.

New! Sun Shield Clear Stick SPF 50 – This water-resistant sunscreen glides on smoothly and dries clear for full-spectrum protection. Avocado, Jojoba, and Vitamin E oils help moisturize and protect skin.

New! Cooling Cucumber Spray – This multi-purpose hydrator uses a combination of 99% Aloe Leaf Juice and Cucumber Extract, and Algae, Chamomile, and Arnica extracts to calm, condition, and speed the skin’s repair process.

Sun Shield SPF 28 Unscented or Coconut – Our #1 selling mineral-based, full-spectrum sunscreen with soothing Aloe and Vitamin E helps to reduce the signs of sun-induced aging.

Replenishing Solar Defense SPF 30 – 100% Zinc Oxide provides clear, mineral-based UVA/UVB protection to prevent premature aging and hyperpigmentation.

Daily Defense Cream SPF 17 – Moisture-quenching hydration and nourishing bioactives combine with Zinc Oxide to protect against free radicals and help prevent premature aging in one step.

About the Surfrider Foundation

Established 30-years ago by a passionate group of California surfers determined to protect their local surf break, the Surfrider Foundation has grown to a national network of chapters serving coastal communities across the country. National experts in law, policy and science, along with dedicated volunteers, help to raise awareness of coastal threats and implement solutions in their local communities. Today, the Surfrider Foundation serves 56% of American coasts and the group is working toward 100% U.S. coastline protection over the next five years.

To learn more about the Surfrider Foundation and the communities it serves, visit www.surfrider.org